London’s Qbic Hotel Has Been Relaunched as The Corner London City Following Its Sale to Great Portland Estates

The lease of the 183-bedroom eco-focused hotel was put up for sale earlier this year for an undisclosed price. The hotel opened in 2013 and was the second Qbic hotel to launch following the original in Amsterdam. The brand has since expanded to Brussels and Manchester.

Specialist business property advisor, Christie & Co, received 75 signed NDAs and called for two rounds of bids before a final deal was signed and sealed in excess of the original guide price. They also announced the deadline for ‘Phase One Offers’ for Qbic London City, located in the heart of one of East London’s liveliest quarters, is fast approaching, with offers due by Friday 19 March 2021.

As part of a three-month rebrand, the hotel is now being managed by RBH Hospitality Management and run by new general manager Arun Kumar who is heading up the relaunch. The installation of slick new self-service check-in stations is one of many continual improvements to the technological and sustainable development of the property in line with RBH’s core values.

Appealing to leisure and corporate guests alike, The Corner London City is enviably positioned near many iconic tourist attractions and some of the city’s best street food, eateries, and nightlife within the bustling districts of Whitechapel and Spitalfields, as well as being on the doorstep of the city’s Square Mile. The hotel offers a series of adorned informal meeting spaces, a chic restaurant and bar area, quirky bedroom designs, co-working spaces, and a car park with electric vehicle charges.

The property’s notable green credentials will continue to evolve under RBH management, having already previously achieved an average of 41% less water consumption than other UK hotels, and 67% less CO2 emissions than the industry average. It benefits from electric car charging points, endless innovative recycled installations from the local area, and a team committed to upholding a reputation as London’s greenest hotel.

Jeremy Jones, the director, and head of the brokerage at Christie & Co, who led the sale, said: “The interest generated in the Qbic London City really took us by surprise, particularly considering the challenges the pandemic has created however, it’s not every day that you get such a sizeable leasehold asset come to market in the heart of the city that is free and clear of its current branding, so it was a unique opportunity.

“The multiple viewings and offers enabled us to leverage a great outcome for our clients, with the hotel selling materially ahead of its guide price.”

Commenting on the new opening, David Hart, CEO of RBH said: “The takeover and rebrand of The Corner London City on a tight timetable is one of many exciting projects we’ve been delighted to work on this year and the uniqueness and vibrancy of the property is an excellent addition to our growing portfolio.”

RBH manages 13 properties in London, with two openings coming up this autumn: Gantry London, Curio Collection by Hilton, and Westin London City.

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